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Street-Level Impact
A street-level brand presence programme combining transit media, wall wraps and pedestrian-zone activations into a single coordinated visibility footprint.
Multi-FormatCitywide
- Client
- Avinashi Brand Initiative
- Year
- 2024–2026
- Duration
- Rolling Campaign
- Location
- Citywide — Bangalore
- Type
- Multi-Format Outdoor
- Dimensions
- Mixed — hoardings, wraps, shelter panels
- Illumination
- Mixed (Front-Lit, Back-Lit, Non-Lit)
- Material
- Vinyl flex, cast wrap, acrylic-LED
- Quantity
- 120+ active placements
- Visibility
- Overlapping daily exposure across commute, retail and transit
Coordinating transit, retail and pedestrian-zone visibility into a single citywide footprint.
This was an integrated street-level rollout. Transit fleets carried the campaign across commuter routes while static placements held the message at high-dwell pedestrian zones — markets, intersections and metro entry points. The result was overlapping daily exposure throughout the city.
Each placement is documented with site photographs, dimensions and lighting checks so the campaign can be audited at any point in its run. Material specification, mounting hardware and illumination spec are tuned for the local site condition.
